TravelMuse Press Release

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TravelMuse Releases First Trip Planning Widget for Travel Content Publishers

Travel content Web sites CiaoBambino.com, CompulsiveTraveler.tv and Uptake.com deploy the TravelMuse Plan-It! widget to empower visitors to plan trips more effectively

LOS ALTOS, CA.—August 7, 2008—TravelMuse Inc., creators of TravelMuse.com, today unveiled the TravelMuse Plan-It! widget for travel content publishers. Content publishers can add the TravelMuse Plan-It! widget directly to their Web sites, making travel research and planning more efficient. Plan-It! is a social bookmarking tool that enables individuals to easily save and share relevant content pages within the powerful TravelMuse Planner on TravelMuse.com—the online travel destination for finding inspiration, planning and booking travel.

Three essential travel content sites have deployed Plan-It! to empower visitors with enhanced trip planning capabilities:

• UpTake.com—a travel search engine
• CompulsiveTraveler.tv—a leading provider of high-quality travel video
• CiaoBambino.com—a global guide to family-approved vacation properties

“The TravelMuse Plan-It! widget lets other travel Web sites unleash the power of their content,” said Kevin Fliess, CEO, TravelMuse, Inc. “Our partners bring an additional layer of outstanding, relevant content to TravelMuse users and further enhance the online travel planning experience.”

“UpTake.com and TravelMuse.com share a common vision for making online travel planning easier, so adopting the Plan-It! widget makes sense,” said Yen Lee, president of UpTake.com. “UpTake.com is a good first step to finding the most relevant travel information on the Web; TravelMuse.com provides a helpful tool for organizing travel research into plans. It’s a nice option for us to provide to UpTake.com users.”

How Plan-It! Works

Most travelers visit numerous Web sites when planning a trip but lack a simple way to organize their findings or share research efficiently. Visitors to sites that feature the Plan-It! social bookmarking widget can simply click the Plan-It! button on any page and save content directly into the TravelMuse Planner—a centralized place to collect, organize and share travel research. Content publishers can download and install Plan-It! by visiting http://www.travelmuse.com/about/plan-it.htm.

About TravelMuse, Inc.

Headquartered in Los Altos, Calif., TravelMuse.com is the online destination for finding inspiration, planning and booking travel. Visitors can peruse weekly articles written by seasoned writers, use the industry’s first Inspiration Finder™ to discover destinations, create trip plan via the TravelMuse Planner, and make air, hotel, car, cruise, and package reservations though a comprehensive booking engine. (Reservations made on TravelMuse.com are powered by World Choice Travel, a division of Travelocity.com LP, a Sabre Holdings company.) The company has raised more than $3 million in funding from Azure Capital Partners and California Technology Ventures.

Editors’ Note: Meet TravelMuse in San Diego at DEMOfall 08, Sept. 7-9, 2008.