TravelMuse Press Release

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TravelMuse Unveils Revolutionary Social Trip Planner at DEMOfall 08

TravelMuse Planner Radically Simplifies Travel Planning; Enables Friends to Connect, Share and Plan Trips Together

DEMOfall ’08, SAN DIEGO, Calif.—Sept. 8, 2008— Abandon the manila folders! TravelMuse Inc., creators of TravelMuse.com, the online destination for finding inspiration, planning trips and booking travel, today announced the launch of the TravelMuse Planner with social trip planning tools. The Planner is the first travel solution to harness social networking and enable co-travelers to connect and collaborate on trips. The Planner makes organizing trips a breeze by giving individuals and groups of travelers the ability to research, store and share travel information in one centralized location on the Web.

“At TravelMuse, we believe that social trip planning—collaboration between family and friends to plan a trip and share experiences—is an essential aspect of the travel planning process,” said Kevin Fliess, CEO of TravelMuse. “By easily enabling people to network together online through a centralized, shared environment, the TravelMuse Planner further streamlines and revolutionizes how travelers plan trips.”

Start Planning Today!

Using the TravelMuse Planner, travelers can now manage all their travel information in one place and share their travel research with the rest of their social network—eliminating the need to email links and itineraries back and forth. With the Planner, people can:

• Create Trips. The Planner acts as a personalized NetFlix queue for travel. People can build a running list of all the trips they are actively planning as well as those dream trips they hope to take some day.
• Manage and Save Research. Planning a trip often means conducting a volume of online research and getting advice from friends and family. Using the TravelMuse Planner, travelers can combine information found on TravelMuse with additional research found anywhere on the Web and store it all directly into designated trips within the Planner.
• Connect and Collaborate. Friends and family can plan trips together and reuse travel research already collected by trusted individuals in their social networks—making it easier and more convenient to create the perfect vacation plan.
• Organize schedules and update itineraries. Building day-by-day plans for each trip is as simple as dragging and dropping research into the appropriate days. If activities change, move items around within the schedule.
• Share planning activities. The Planner streamlines the process of exchanging travel research and ideas—allowing everyone to have input into a trip and immediate access to itineraries and trip suggestions.

“TravelMuse has created a very innovative solution to help travelers navigate the entire process from deciding where to go to planning and booking a trip,” said Chris Shipley, executive producer of DEMOfall 08. “The new TravelMuse Planner takes collaboration to a new level, delivering a more personalized travel planning experience.”

Travel Planning Starts with: “Where?”

TravelMuse is the first online travel destination to combine comprehensive travel content with powerful planning tools to provide travelers with a single, complete solution for all of their trip-planning needs.

• Not sure where to go? The TravelMuse Inspiration Finder™ is the first solution that helps individuals discover destinations that match their personal travel preferences and needs. In addition, TravelMuse provides comprehensive destination guides covering more than 100,000 points of interest, 90,000 hotels and hundreds of city guides worldwide along with original editorial written by experienced travel writers.
• Traveling with friends or family? The TravelMuse Planner makes collaborating with others easier than ever. Everyone on the trip can research potential activities and trip ideas and save them in one centralized location. Itineraries can be easily modified, and ideas and suggestions can even be pulled from other people’s trip plans within an individual’s social network.
• Ready to book your trip? TravelMuse has a comprehensive booking engine to help complete the vacation planning process. Once an itinerary is finalized, travelers can make air, hotel, cruise, and package vacation reservations directly on TravelMuse (through WorldChoice Travel, a division of Travelocity).

About TravelMuse, Inc.

Headquartered in Los Altos, Calif., TravelMuse.com is the online destination for finding inspiration, planning trips and booking travel. Visitors can peruse weekly articles written by seasoned writers, use the industry’s first Inspiration Finder™ to discover destinations, create trip plans via the TravelMuse Planner, and make air, hotel, car, cruise, and package reservations though a comprehensive booking engine. (Reservations made on TravelMuse.com are powered by World Choice Travel, a division of Travelocity.com LP, a Sabre Holdings company.) The company has raised more than $3 million in funding from Azure Capital Partners and California Technology Ventures.

Editors’ Note: Meet TravelMuse in San Diego at DEMOfall 08, Sept. 7-9
—Station #24 in the DEMOfall Pavilion and on stage at 8:52am Sept. 9.

About DEMO

Produced by Network World Events and Executive Forums, the semi-annual DEMO conferences focus on emerging technologies and new products, which are hand-selected from across the spectrum of the technology marketplace. The DEMO conferences have earned their reputation for consistently identifying tomorrow's cutting-edge technologies, and have served as launch pad events for companies such as Palm, E*Trade, Handspring, and U.S. Robotics, helping them to secure venture funding, establish critical business relationships, and influence early adopters. Each DEMO conference features approximately 70 new companies, products and technologies. For more information, visit www.demo.com.

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