In just under two weeks, Team TravelMuse (Kevin, Eric and I) will head to San Diego to take part in our version of the Olympics—DEMOfall '08, a launchpad for emerging technology. Although we haven’t been working on this for four years, it’s certainly taken a huge amount of planning and practice to get ready for this prestigious event.

At DEMO we will launch our latest product, the most complex release our product and engineering teams have tackled so far. With no challenge too small, they have worked diligently towards the deadline of Sept. 7. As we approach the final lock-down stage, Bugzilla has certainly been getting quite a workout! We’re really excited to show off our new product and let you try it out for yourself.

Kevin and Eric (TravelMuse Co-Founders) are our demonstrators at DEMO. We joke with our PR team about how many times we can get the word DEMO into a sentence. We’re going to give you a demo of our demo for DEMO. Anyway, Kevin and Eric are doing well with learning their scripts and can be seen listening to iPods (are they getting in the Michael Phelps zone?), clutching cue cards and muttering away to themselves. Coach Nathan has them on a regular practice schedule, and Eric, every now and again, gives me impromptu recitals.

I think we have compared this experience to a mix of memorizing your lines for a school play, to practicing the tricky sections of your piano recital, to being in a competitive race. Basically, you have to know your game plan and practice, practice, practice.

Meanwhile, I’ve been taking care of the logistics with the DEMO team, writing product marketing copy and finalizing press kits and give-aways.

Later this week Kevin and Eric will have a live audience with our company—definitely the toughest crowd yet! Everyone has been working hard to produce their piece of the puzzle and is counting on them to show it off at its best—which I’m confident they will.

Team TravelMuse DEMO schedule:
Saturday, Sept. 6: Arrive in San Diego and rehearse in the evening.
Sunday, Sept. 7: Demonstrators’ meeting and set up booth #24.
Monday, Sept. 8: Watch other demos and give demos at booth #24.
Tuesday, Sept. 9: Team TravelMuse presents at 8:52 a.m. and gives demos at booth #24.

If you’re attending DEMO, we’ll see you there, otherwise you can follow us on Twitter @TravelMuse, and we’ll post more to the TravelMuse Company Blog soon.

TravelMuse launched its TravelMuse Beta on Monday June 9th—alongside another minor (Apple!) announcement—call us crazy or foolhardy! Anyhow, it’s not every day that you can say you contributed to bringing down the TechCrunch site. We are delighted with all the positive coverage we’ve received to date, and a big thanks to everyone who wrote about us—we appreciate it!

CNET’s Rafe Needleman over at WebWare broke the news at 9 p.m. PDT on Sunday and wrote about the Inspiration Finder, saying “The idea could be a very positive contributor to domestic harmony” and “…it could become a very robust vacation planning tool."

TechCrunch followed with the headline, “TravelMuse May Be the Undecided Traveler’s Dream Come True!” Jason Kincaid went on to say, “At this point TravelMuse seems like a good place to start when you’re beginning to plan a trip … and as a hybrid travel magazine/suggestion site, TravelMuse may well find a place in the crowded travel space."

Greg Sterling at Search Engine Land said, “…the Inspiration Finder … does something unique and interesting in combining the directional power of search with the serendipity of discovery."

I’ve not yet seen one that considers the multiple dimensions that TravelMuse looks at, including budget, travelers’ ages, maximum hours in flying time, and preferred vacation activities,” wrote Diane Clarkson of Jupiter Research. “Definitely worth checking out."

"Already I love the travel magazine feel of the website versus the webby social networking feel of most other new travel sites and the fact that a lot of its editorial content (written by 50 freelancers) is fresh,” commented Jen Leo at the LA Times.

Although most of you probably have a pretty good idea of where you like to go on vacation, you may occasionally run out of ideas … fortunately, if you're in that boat, a new website can help” said Ed Perkins of Smarter Travel “I'd say that TravelMuse is off to a decent start … it's an innovative approach to travel planning."

Elisabeth Osmeloski at Search Engine Watch concluded “Is this the new face of online travel planning? Maybe too soon to tell, but I like the way it's looking! Keep making it easier for travelers to engage online and this mature industry will find a way to keep growing."

We had articles as far afield as Italy and France with great posts from Geekissimo, FredCavazza and Blogit—how’s your French or Italian?

Mashable had my favorite article of the week where Paul Glazowski got straight to the point “It’s a Beta, and I have to say I like it.” … “You can take TravelMuse just for its reviews, its trip planner, or its ‘Book Travel’ annex. Any single segment seems able to stand on its own. Taken all together, it is even more impressive."

For the full news roundup, visit the TravelMuse Press and Media page. Thanks for your support and stay tuned—we’ve got lots more great stuff to tell you about soon. But for now … we’re catching our breath, drinking a beer (or scotch) and enjoying some social time at a team BBQ over at Eric’s place!